First Overland 70th Anniversary Celebration

Seventy years ago, six young adventurers set off from The Grenadier pub in London in two Series I Land Rovers on an extraordinary journey – to drive overland from London to Singapore.

To mark this remarkable milestone, we’re hosting a celebration on 31st August in Belgrave Square, followed by a special convoy to Bremont Watches HQ in Henley for an afternoon party.

We’ll be joined by special guest's from the original First Overland expedition – but they don’t know it yet, so keep it under your hat…

If you'd like to take part in the event and convoy, please secure a ticket (one per car) and enter your name, the names of any passengers, and your car’s make, model, and registration number.

100% of proceeds from ticket sales will be donated to our charity partner, the Gurkha Welfare Trust.

This promises to be an unforgettable event – a true once-in-a-lifetime gathering of overlanders old and new.

Date: 31st August
Location: Start: Belgrave Square, London - Finish: Bremont Watches, Henley-on-Thames
Time: 12:30pm – 6:00pm